Use, Don't Spend
M. Andrew McConnell • May 28, 2024
Arthur Schopenhauer once said, “Ordinary people think merely how they shall spend their time; a man of any talent tries to use it.” This distinction between spending and using time is profound and merits a deeper exploration, especially in our fast-paced world where the 24 hours in a day seem to slip through our fingers like grains of sand. The way we approach these hours can fundamentally alter the trajectory of our lives, our sense of fulfillment, and our impact on the world.
At first glance, the difference between spending and using time might seem merely semantic, but the implications are vast. To spend time implies a certain passivity, an allowance for the hours to flow by without intentional direction. In contrast, to use time is to wield it with purpose, to apply it towards goals, growth, and meaningful experiences. It acknowledges time as the finite resource it truly is.
Each day, we're alloted the same 24 hours. There's a comfort in the regularity of this allotment, lulling us into a sense of infinite tomorrows. Yet, this mindset is a trap. It encourages procrastination, the postponement of dreams, and the squandering of potential. The stark reality is that today’s 24 hours, once gone, are irrevocably lost to us. Moreover, the assumption of an endless succession of tomorrows ignores the inherent uncertainty of life. Every day carries the possibility, however slight, that it might be our last. This perspective doesn't mean living in a constant state of anxiety over missed opportunities but, rather, adopting a mindset of thoughtful intentionality in how we use our time.
Recognizing the value of our time is only the beginning. The crucial next step is determining how best to use this precious resource. It's tempting to look for a universal blueprint, a one-size-fits-all approach to maximizing our days. However, such a notion quickly falls apart under scrutiny. Our lives, influenced by unique passions, responsibilities, and circumstances, demand personalized strategies for time use.
So, how do we navigate this?
- Reflection: Begin with introspection. What brings you joy? What are your goals? Understanding what truly matters to you is the foundation upon which you can build a meaningful approach to using your time.
- Prioritization: Once you've identified what's important, the next step is to prioritize. Not all goals and activities hold equal weight, and recognizing this allows you to allocate your time more effectively. This step often involves making tough choices and learning to say no to lesser priorities.
- Planning: With your priorities in mind, start planning how to use your time. This doesn’t mean micromanaging every minute, but rather, setting aside time for the things that are most important to you. Flexibility is key; the unexpected is a part of life, and plans should accommodate this.
- Action and Adjustment: Implement your plan, but remain open to reevaluation and adjustment. What works one month or year may not the next. Life is dynamic, and our use of time should be too.
- Reflection (Revisited): Periodically, return to reflection. Are you closer to your goals? Are you more fulfilled? This cyclical process ensures that your use of time evolves with you.
In applying this structure, it’s essential to embrace both the productive and the restorative value of time. Time spent resting, with loved ones, or in leisure is not wasted; it's an investment in our well-being and, by extension, in our capacity to pursue our goals with vigor.
This exploration of how to use time wisely is more than an exercise in efficiency; it's a call to live more fully, with greater awareness and appreciation for the fleeting nature of our existence. Schopenhauer's distinction between spending and using time challenges us to elevate our daily choices from the mundane to the meaningful.
As we embark on this journey of intentional time use, we unlock the potential for growth, satisfaction, and impact. The aim is not to fill every moment with activity but to ensure that our time is infused with value and purpose. This pursuit is deeply personal and continuously evolving. By adopting a mindset of using rather than spending our time, we step into a more engaged and intentional existence, one where each day is not just passed but lived.
“You McConnells just think you should be happy.” An ex once said that to me, and she didn’t mean it as a compliment. She said it with a bit of an eye roll, like the notion itself was naive—maybe even arrogant. And yet, I remember hearing it and thinking: Exactly . Yes. We do. We should be happy. She meant it as a criticism. I took it as confirmation that I’d inherited something truly valuable. I think back to a Christmas vacation years ago, sitting with my dad. He was a physician—brilliant, compassionate, steady. That day, he told me something with his usual clarity: “I won’t have a business to pass down to you. You’ll have to make your own way.” There was no trust fund waiting. No ready-made company to take over. No inheritance in the traditional sense. But that conversation wasn’t about lack—it was about abundance of a different kind. Because while I may not have had a financial inheritance to rely on, I got something better: a framework for living. A mindset. A calling. My dad loved his work. As a pediatric cardiologist, he saved lives and brought calm to chaos. But more than that, he loved what he did. And he made sure I knew it. “If you love what you’re doing, you’ll never work a day in your life,” he told me—repeatedly. And he meant it. My mom offered a different but equally powerful refrain: “This is no dress rehearsal.” In other words, this life? It's the only one we get. There’s no dry run, no do-over. So live it. Fully. Deliberately. With joy. This was the inheritance I received. And it has shaped every major decision I’ve made. When I finished law school and felt the gravitational pull of a legal career I didn’t want, I remembered: This is no dress rehearsal. And I pivoted, choosing McKinsey instead. When I left the safety of a corporate job to start my first company, I was told I was taking a risk. But it didn’t feel risky—it felt aligned. It felt right. And when I carved out time, in the midst of building that company, to write a book that was waiting inside me, it was because I couldn’t not do it. That’s what happens when your inheritance is a belief that you should be doing work that fills you up, not grinds you down. People talk about “the grind” like it’s a badge of honor. I’ve never understood that. Life isn’t meant to be an endurance test. It’s meant to be experienced. Fully. Joyfully. Honestly. And this doesn’t just apply to work. People sometimes comment on my fitness routine as if it’s some kind of hardship. “You must be so disciplined,” they’ll say, as if what I’m doing is punishment. But the truth is, I love it. I love being in the gym. I love swimming. I love being in the ocean, feeling part of something vast and alive. Case in point: a recent trip to French Polynesia. If you looked at my WHOOP strain scores from that week, you’d think I was training for an Ironman. But I wasn’t. I was in heaven—swimming with sea turtles, gliding alongside manta rays and stingrays, watching an octopus change colors right before my eyes. It wasn’t “exercise.” It was joy. It was wonder. It was play. That’s the thing—when people say they hate exercise, I want to ask: What do you mean by that? Do you hate running? Weightlifting? Fine—don’t do those! But that doesn’t mean you hate movement. Maybe you’d love yoga, or paddle boarding, or dancing in your kitchen. Saying you don’t like fitness is like saying you don’t like food because you hate licorice. There are so many flavors. So many ways to move, to feel alive in your body. Why settle for drudgery? The same goes for how we spend our days. Whether it's work, relationships, hobbies, or how we show up for ourselves—what if we believed we should actually enjoy these things? What if we believed happiness wasn’t some frivolous byproduct, but an actual goal worth pursuing? That’s the inheritance I received. And my ex wasn’t wrong. I do believe I should be happy. I believe you should too. And maybe even more importantly, I believe we get to define what “success” and “legacy” mean for ourselves. My parents gave me no business to run, no stock portfolio to manage. But they gave me something far more enduring. They gave me permission to pursue what lights me up. They modeled how to be present in your life, how to take joy in your work, and how to treat each day as a precious, non-renewable resource. That’s the right kind of inheritance. And now, as I think about what I hope to leave behind—not just for my family, but for anyone I impact—it’s this: a belief that your life is yours to shape. That you don’t have to grind your way through. That joy is not optional. It’s essential. So maybe ask yourself: What did you inherit? What beliefs about work, life, worthiness, and happiness did you absorb? And more importantly: What do you want to pass on? Because the most powerful legacy you can offer isn’t found in a will or a bank account. It’s in how you live, and what you model every single day. Choose joy. Choose meaning. Choose presence. That’s the inheritance that lasts.
Let’s talk about a weird contradiction we live with every day—one we rarely notice, even though it shapes our lives and our health outcomes in quiet but powerful ways. In most Western countries, the people—you and me—are the ones who get the personal benefits of good health. More energy, longer life, better sleep, clearer focus, fewer pills, and more joyful moments. But the economic costs of poor health? They usually land somewhere else: on employers, insurance companies, and governments. That’s the paradox. We live the benefits, but they pay the price. This disconnect matters, because it shapes how our systems are designed—and how we, as individuals, are nudged, pushed, and sometimes dragged toward better health. The trouble is: motivation that starts outside of us rarely goes the distance. So how do we fix this? How do we bridge the gap between outside incentives and inside drive—and maybe even get the best of both worlds? Let’s unpack it. Who Actually Pays? Poor health isn’t just a personal inconvenience—it’s incredibly expensive. Employers shell out billions each year in lost productivity, absenteeism, and higher insurance premiums. Governments foot the bill for preventable chronic diseases through Medicaid, Medicare, and public health programs. Insurance companies carry the costs of claims that could often be avoided through lifestyle changes. Ironically, individuals don’t always feel the immediate hit in their wallets. We feel it in fatigue, or mood, or a prescription refill—but not always in dollars. That makes it easy to delay action. The cost is long-term. The comfort of the couch? Immediate. And so we get wellness incentives: gym reimbursements, step challenges, even lower premiums for certain health behaviors. These can help—but they often don’t stick. Why? Because they’re built around someone else’s bottom line. Motivation That Works (and What Doesn’t) Research makes it clear: intrinsic motivation is the game-changer. Studies like those based on Self-Determination Theory by psychologists Edward Deci and Richard Ryan show that sustainable behavior change comes from autonomy, personal relevance, and a sense of competence. Translation? We stick with what feels meaningful, self-directed, and achievable. So while financial perks or pressure might kickstart a new habit, it’s internal motivation—what we want for ourselves—that keeps it going. Health Investment That Makes "Dollars and Sense" Here’s where things get interesting. Even though the benefits of better health show up on our skin, our sleep, our steps, the economic incentive to invest in that health often lives somewhere else. Employers save money when workers are well. Governments ease budget strain with healthier populations. So yes—it makes dollars and sense for them to invest in programs that help people eat better, move more, and stress less. But the key? Don’t stop at the spreadsheet. Programs that work best meet individuals where they are—not as line items, but as humans. Make the Individual the Hero Let’s flip the script. If we want people to care—and truly choose better health—we can’t just say “do it for the company” or “to reduce national healthcare costs.” That’s not a story anyone wants to live out. What works is this story: What does a healthier version of your life look like? Maybe it’s being able to lift your grandkid without back pain. Maybe it’s running a 5K or sleeping through the night without melatonin. It might be finally feeling good in your own skin, not for anyone else—but for you. The story of a better life is far more compelling than any third-party incentive. And that story needs to feel accessible now—not 30 years from now. That’s where design matters. Make It Real. Make It Visible. Make It Possible. We live in the golden age of wearable tech and health tracking. You don’t need to guess if something’s working—you can see it, sometimes in real time. Steps taken, heart rate lowered, hours slept, stress reduced. These tiny wins add up, and seeing them makes a huge difference in motivation. You feel momentum. You see proof. You can adjust when something isn’t working. Wearables, apps, and data dashboards aren’t just gadgets—they’re modern tools for building intrinsic motivation. They turn vague goals into visible, trackable change. Next Steps: Collective Responsibility, Personal Empowerment So how do we move forward? For organizations and governments: Keep investing. But invest smarter. Choose strategies that empower autonomy, not just compliance. Prioritize accessibility—healthy food shouldn’t cost more than fast food. Mental health care shouldn’t require a scavenger hunt. For individuals: Stop waiting for the perfect system. Start where you are. Anchor your choices in what you want—joy, energy, strength, peace—not just what others tell you is “good for you.” Use tools. Track progress. Celebrate tiny wins. Conclusion: It’s Your Life—and That’s the Point Yes, employers, insurers, and governments have skin in the game. And yes, they should continue to invest in helping people get and stay healthy. But at the end of the day, you’re the one living in your body. You’re the one who gets to feel the difference. You’re the one who wakes up with more energy—or not. That’s the real reward. And that’s why, even if you’re not the one paying the bill—you’re still the one who gets to choose the benefit. Your health. Your story. Your move.
I tend to think of my life in two distinct periods: the first, when I didn’t know anything. And the second, when I realized I didn’t know anything. That shift—from unknowing to knowing I didn’t know—changed everything for me. Not overnight, but over time. It transformed how I approach learning, how I run a business, how I have conversations, and how I show up in the world. In that first period, I was full of confidence in my beliefs. Whether it was politics, philosophy, spirituality, or whatever big idea was on the table—I had an opinion, and I held it tightly. If you disagreed, well, then it was time to debate. And I didn’t enter debates to exchange ideas. I entered them to win. That need to be right? It didn’t come from malice. It came from a place I thought was noble: conviction. Passion. Purpose. But the older I got, the more I started to realize that certainty, especially in excess, is a form of blindness. When the Cracks Started to Show Somewhere in my late twenties, things started to shift. I couldn’t help but notice how often I was wrong. How frequently new information came in that challenged the views I’d held tightly. I’d read something, hear a new perspective, or live through a situation that forced me to re-evaluate what I thought I knew. And each time I changed my mind, I didn’t shrink. I grew. The more I embraced that, the more liberating it became. I stopped needing to win arguments. I stopped needing to plant a flag on every topic. And I started getting curious. Not curious in a performative way, but deeply, sincerely curious about what I didn’t yet understand. That was the beginning of the second period of my life: the one where I realized just how much I don’t know—and how powerful that realization really is. A Lesson from the Startup Trenches That mindset got put to the test when I built my first company. If there’s ever a crash course in letting go of ego, it’s entrepreneurship. You go into a startup with ideas—strong ones. Beliefs about what customers want, how the product should look, what pricing should be, how to market. But the market doesn’t care how right you think you are. It only cares about what actually works. That’s when I discovered a powerful mental framework: strong convictions, loosely held . It means believing passionately, but not rigidly. Testing boldly, but adapting quickly. Holding your ideas like clay, not concrete. This mindset saved me—more than once. It helped me pivot when a product wasn’t working, listen more closely to customers, and evolve faster than I ever could have if I’d stayed locked into “being right.” The Joy of Not Knowing Something else happened, too. As I became more curious and less certain, I started having better conversations. Instead of listening just to find an opening for my rebuttal, I started listening to understand. Instead of needing to prove a point, I asked more questions. And guess what? I learned more. Not just facts, but about people. About where they come from. What they’ve lived through. Why they believe what they believe. And I think—I hope—I became more enjoyable to be around. Because let’s be honest: nobody likes talking to someone who always needs to be right. It’s exhausting. But talking to someone who’s open, who’s learning in real-time, who’s curious? That’s energizing. Curiosity makes you lighter. Certainty is heavy. Why This Mindset Matters (Now More Than Ever) We live in an age where certainty has become a kind of performance art. Social media rewards the boldest take, the strongest stance, the snappiest takedown. Nuance? Not so much. But here’s what I’ve found: choosing curiosity over certainty has made me not only happier, but more effective. In business. In relationships. In life. Here’s why: You learn faster. When you’re not defending old ideas, you’re open to better ones. You connect more deeply. People feel safe with someone who’s listening, not judging. You become more creative. Certainty narrows options. Curiosity expands them. You find more peace. There’s no internal tension when you don’t need to be right all the time. As the Stoics would say, we suffer more in imagination than in reality. And much of that suffering comes from our belief that we’re supposed to know everything. That’s a trap. And it's one you can step out of at any time. Practicing Curiosity Daily So how do you start? Here are a few things that help me: Adopt the mantra: “I could be wrong.” Say it often. It softens your grip on certainty. Ask more questions than you make statements. Especially when someone disagrees with you. Listen to understand, not to reply. Don’t tie your identity to your ideas. You’re allowed to evolve. Consume content that challenges you. Not to argue with it, but to learn from it. Celebrate mind-changing moments. They’re signs of growth, not weakness. The Freedom in Uncertainty At this point in my life, I don’t want to be the guy with all the answers. I want to be the guy who asks good questions. Who learns out loud. Who changes his mind in public and is better for it. Because the truth is: I don’t know. And neither do you. Not fully. Not forever. That’s what makes life interesting. So if you’re stuck in a mindset of always needing to be right, try loosening your grip. You might just find, like I did, that there’s a whole world waiting on the other side of certainty—full of wonder, wisdom, and the quiet joy of not knowing.
When I started my first company, I thought freedom would follow. No boss, no office hours, no one telling me what to do. Just me, my laptop, and the wide-open promise of autonomy. Instead, I found myself working more than ever. The irony of our age is that we’ve made breathtaking progress—technological, medical, and otherwise—under the banner of freedom and ease. Yet many of us feel more trapped, more anxious, and more overwhelmed than ever before. The things designed to liberate us—the smartphone, the cloud, the work-from-anywhere ethos—have also shackled us to a perpetual mental treadmill. We can work from anywhere, which now means… we work everywhere. The Great Prediction That Got It Wrong Nearly a century ago, John Maynard Keynes predicted we’d all be working 15 hours a week by now. Automation, he said, would eliminate the need for toil. Machines would handle the dirty work, leaving us to explore leisure, art, and family. What happened? Well, we did make the machines. But instead of slowing down, we sped up. We started multitasking and “optimizing.” And instead of choosing peace, we chose productivity—over and over again. Because beneath the convenience and speed of modern progress lies something far older and deeper: craving. The Craving That Never Quits Buddhism and Taoism understood something that our data-driven culture still hasn’t fully grasped: craving is insatiable. The moment we hit one milestone—title, income, square footage—we see another gleaming just out of reach. So we push forward. And the more we achieve, the more convinced we become that just one more thing will bring peace. Spoiler alert: it won’t. This is the hedonic treadmill. You climb one peak of accomplishment only to see a higher one waiting. So you climb again. And again. Until you realize you’re not chasing success—you’re being chased by it. As the Tao Te Ching reminds us: “He who knows he has enough is rich.” And yet, how few of us ever pause to truly ask, “Do I already have enough?” Imagining Loss to Remember What We Have There’s a Stoic practice called premeditatio malorum —imagining the loss of the things you hold dear. It sounds morbid at first, I know. But bear with me. Imagine losing your eyesight. Or your partner. Or your health. Not as an exercise in anxiety, but in appreciation. When you truly see how fragile everything is, you also begin to see how precious it is. How enough it already is. We rarely do this in our progress-obsessed culture. We focus on what's next. But peace doesn’t live in what’s next. It lives in the gratitude for what is. Yes, Progress Is Amazing—But It’s Not the Point Don’t get me wrong. I love progress. I’m fascinated by what AI can do, by what science is curing, by what we’re building together as a species. Progress is a gift. But it’s a terrible master. If you tie your happiness to outcomes, you’ll always be at their mercy. Win the deal? Joy. Lose it? Misery. Get the promotion? Elation. Miss it? Defeat. This rollercoaster is exhausting. It’s also unnecessary. In Get Out of My Head , I talk about this exact trap. We give away our peace—not to bad things, but to good things. Success, ambition, growth. These aren’t enemies. They just make lousy landlords when we let them rent out our minds. Work for the Process, Not the Prize The ancient Stoics, Buddhists, and Taoists weren’t against progress. They were just clear-eyed about where happiness comes from. Not in the external world, but in how we relate to it. As I learned firsthand building my company, the moment I stopped obsessing over the outcome—and focused on how I was showing up each day—everything shifted. I found more clarity. More presence. Ironically, more success too. The key wasn’t more hustle. It was more equanimity. Progress should be pursued for the love of the process, not the thrill of the prize. And when the prize does come? Great. Celebrate it. Then let it go. Don’t let it define you. Because nothing outside of you can. What to Do With This So how do we escape the trap? Here are a few things that help me: Set boundaries. Just because you can work from bed doesn’t mean you should. Your mind needs places and times to rest. Practice negative visualization. Picture losing what you have—not to scare yourself, but to spark gratitude. Check your craving. Ask: “Am I chasing this because it brings me joy, or because I think it will finally make me enough?” Return to now. The only place you ever really own is this moment. The future is a dream. The past, a ghost. Owning Your Journey Progress will continue. It should. But let’s not confuse having more with being more. Let’s not mistake motion for meaning. You are not your job title. You are not your calendar. You are not your inbox. You are the thinker behind the thoughts. The being behind the doing. And when you can root yourself in that identity—not in your outcomes—you become unshakeable. So climb that next mountain. Build that next company. Write that next chapter. But do it because it brings you alive—not because you think it will finally make you whole. You already are.
For years, I believed in the grind. Push harder. Train more. Rest is for the weak—or at least, for people with less discipline. And to be fair, that mindset served me well for a while. I was a competitive swimmer, often training five or more hours a day, rarely taking a full day off. My body handled it. My mind thrived on the structure. But here's the thing: just because something worked once doesn’t mean it still works. And just because you can doesn’t always mean you should. There’s been an ongoing debate in fitness circles about “overtraining.” Some argue it’s largely a myth, that the average person isn’t putting in nearly enough volume or intensity to reach a true state of overtraining. They’ll point to athletes like LeBron James or Cristiano Ronaldo who train daily, intensely, and seemingly without burnout. But here’s what often gets left out of that comparison: those athletes recover like it’s their full-time job. Because it is. They’re not squeezing in workouts before a full workday or sneaking in a gym session between dinner and bedtime stories. They’re napping mid-afternoon, getting massages and cryotherapy, dialing in every calorie they consume, and sleeping like royalty. They push hard, yes—but they recover even harder. Their volume is high, but so is their recovery ratio. That’s the part that most of us miss. It’s not always that you’re overtraining—it’s that you’re under-recovered. Your body can probably handle more than you think. The human body is remarkably adaptable. But recovery isn’t just something that happens in the background. It takes time, attention, intention. And for many of us, those are in short supply. Take me. After retiring from competitive swimming, I didn’t stop training. In fact, for about nine years, I didn’t take a single day off. Not one. I was still chasing that familiar feeling of discipline, of motion, of “doing the work.” But I wasn’t 20 anymore. I wasn’t living in a dorm with someone else handling my food. I had a company to build, a daughter to raise, boards to serve, people counting on me in ways I couldn’t have imagined when swimming was the center of my life. And yet, I kept training like it was. Until it finally hit me: I wasn’t overdoing the workouts—I was under-doing the recovery. The way I had allocated time made sense back then. It didn’t anymore. So I made a shift. Not by stopping my training, but by rebalancing the equation. I realized that for this season of life, some of the time and energy I’d been pouring into fitness needed to be rerouted toward recovery. That meant listening to my body when it asked for a break. That meant recognizing that mental and emotional fatigue mattered, too. That meant getting real about how much of myself I was spending outside the gym—so I could be smarter about what I asked of myself inside it. This isn’t just about me. It’s a lesson I think more people need to hear. We’re told to push. To grind. To get one more rep, one more mile, one more class. But we’re rarely told to check in with what season of life we’re in. Or to adjust our expectations accordingly. Maybe you’re a new parent who’s barely sleeping. Maybe you’re managing a business, or caring for aging parents, or just juggling life at full tilt. In those moments, it’s not about giving up on fitness—it’s about redefining what health looks like. Because let’s be honest: if you’re running yourself into the ground with workouts and then crashing through the rest of your day, that’s not fitness. That’s just another form of burnout. Instead, start thinking about your recovery ratio. How much effort are you putting into repairing what you’re tearing down? Are you sleeping enough? Eating to support your energy? Taking rest days seriously, or just using them to catch up on all the other things? Are you ever still? If the answer is no, then it doesn’t really matter how “reasonable” your workout volume seems on paper. Your body doesn’t operate on spreadsheets. It operates on rhythm—on stress followed by rest. If you’re constantly adding stress without ever refilling the tank, even the lightest load eventually becomes too much. So what do we do? Start by reframing recovery as part of your training—not the absence of it. Build your week with intentionality. That might mean a full rest day. Or it might mean active recovery: walking, stretching, easy movement that restores instead of depletes. Treat sleep like a training session. Protect it. Prioritize it. And give yourself permission to adjust your intensity based on what the rest of your life looks like. Track your recovery the same way you track your lifts or your runs. Note your mood, your energy, your motivation. These things are data, too. And sometimes the best metric of progress isn’t how much more you can do—but how much better you feel doing it. For me, finding that healthier rhythm didn’t mean training less—it meant training smarter. It meant remembering that fitness is supposed to support my life, not compete with it. It’s a lesson I learned the hard way, but one I hope others can adopt with a little more grace. At the end of the day, more isn’t always better. Better is better. So yes, your body can probably handle more. But can your life? That’s the real question. And if the answer is no, maybe it’s time to do the radical thing. Maybe it’s time to rest.
Everyone talks about balance like it’s the ultimate life goal. Work-life balance. Balanced diets. A balanced mindset. It’s everywhere. But lately, I’ve started to question whether “balance” is actually the answer—or just a comforting illusion we tell ourselves when we’re overwhelmed by how messy life can be. Because here’s the thing: trying to keep everything in perfect balance all the time can feel like walking a tightrope in a windstorm. It's exhausting. What if, instead of aiming for moderation in all things, we actually embraced the power of extremes? What if that was more sustainable, not less? Let me explain. We live in a world of chronic, low-grade stress. Emails that never stop. Notifications that buzz at all hours. A constant drizzle of minor demands. It doesn’t seem like much in the moment, but it adds up. We’re always “on,” and rarely truly off. That kind of background noise is draining in a way that a short, intense sprint of effort never is. Think about it. An hour of focused, hard work followed by real rest feels a lot better than six hours of half-working, half-scrolling, half-existing. We’re not built for constant “meh.” We’re built for peaks and valleys. This is why the concept of oscillation—cycling between extremes of intensity and recovery—makes so much sense. It’s not about chaos. It’s about rhythm. And our bodies and brains love rhythm. Take HIIT workouts, for example. You go hard for 30 seconds, rest, repeat. That contrast is what makes the exercise effective. The same goes for fasting. Constant grazing keeps insulin high and the body sluggish. But extended breaks between meals can give your metabolism time to reset and repair. Then there’s heat and cold exposure. It’s not just wellness hype—subjecting your body to temperature extremes can be surprisingly good for you. Most of us live at a constant 72 degrees, in climate-controlled comfort. But that comfort can come at a cost. Our nervous systems get soft. Our stress response systems grow dull. And our bodies lose some of the adaptability that kept our ancestors resilient and ready. Extreme cold and extreme heat challenge the body in powerful ways. Cold exposure, like ice baths or cold showers, activates brown fat (which helps regulate temperature and burn energy), improves circulation, and floods the brain with norepinephrine—a neurochemical that boosts focus, mood, and mental clarity. It’s also been shown to reduce inflammation and improve tolerance to psychological stress. You come out of the cold not just awake, but alert, calm, and grounded. On the flip side, heat—like time in a sauna or even hot yoga—induces its own cascade of benefits. Prolonged heat exposure mimics cardiovascular exercise, increasing heart rate and improving blood flow. It stimulates the production of heat shock proteins, which help repair damaged cells and support cellular longevity. Regular sauna use has been linked to reduced risk of cardiovascular disease, lower inflammation markers, and even improved cognitive function over time. Mentally, heat exposure can create a kind of meditative discomfort—it forces you to stay present and breathe through the intensity, much like cold. Together, hot and cold exposure create a dynamic stress cycle. The extremes force adaptation. You’re teaching your body and brain that it’s safe to feel uncomfortable, and that discomfort can be followed by recovery. That’s powerful. It builds both physical resilience and mental grit—something that’s hard to cultivate when we’re always nestled in the comfort zone, literally and figuratively. Moderation might be safe, but extremes are where growth lives. And this goes beyond the physical. Look at relationships. We're encouraged to maintain a “healthy social circle,” which often translates into spreading ourselves thin across dozens of surface-level connections. But what we really crave—what actually sustains us—is depth. The kind of conversations that last for hours. The kind of trust that’s built through shared hardship and joy. You don’t get that from balance. You get it from choosing intensity with a few, not moderation with many. Even emotionally, the most meaningful moments aren’t balanced. They’re deeply felt. Falling in love isn’t balanced. Grieving someone you lost isn’t balanced. Creating something you care about isn’t balanced. It’s all-consuming. And while it can be messy and overwhelming, it’s also what makes life feel real. There’s a Stoic undercurrent to this idea too. In Get Out of My Head, I talk about the dangers of living in a chronic state of mental tenancy—constantly reacting to others, living in moderation to avoid conflict or discomfort, and never really claiming ownership over our own minds. The Stoics weren’t about staying comfortable. They practiced hardship intentionally. Cold baths. Physical labor. Voluntary discomfort. They knew that growth required intensity, followed by calm reflection. The same applies to modern life. When you’re constantly trying to keep everything in balance, you end up dulling your experience. You don’t give yourself permission to go all-in on anything, so you never really recover either. You just hover in this lukewarm zone of “pretty good,” which over time starts to feel more like “kind of numb.” The irony is, when we embrace extremes—when we work hard and then truly rest, when we open ourselves to deep joy and deep grief—we often feel more stable overall. Because we’re not denying the reality of how we function. We’re working with it. Sustainability doesn’t mean flatlining your emotions, your energy, or your experiences. It means fueling your life in waves. Going hard, then recovering hard. Showing up fully, then stepping back to recharge. That’s not reckless. That’s intentional. Our ancestors lived this way out of necessity. They didn’t eat six small meals a day. They feasted when food was abundant and fasted when it wasn’t. They weren’t glued to a screen under fluorescent lights. They worked intensely when needed and rested deeply when they could. Their lives weren’t balanced, but they were aligned with the natural rhythms of survival. And maybe that’s the real takeaway here. Balance sounds nice in theory. But in practice, what we need is rhythm. Tension and release. Intensity and rest. Depth and stillness. So next time you feel off, instead of trying to even things out, maybe try leaning in. Sprint, then stop. Dive deep, then float. Push your limits, then give yourself space to recover. And trust that the extreme is not the enemy. It's the catalyst. Not everything needs to be balanced. Some things are better lived in full. And when we stop chasing the middle and start owning our edges, life has a way of becoming more vivid—and maybe, just maybe, more sustainable.
We’re living in a golden age of human optimization. Every day, there’s a new tool, protocol, or supplement promising to help us live longer, feel younger, and push the limits of aging. And don’t get me wrong—I’m here for all of it. I’m fascinated by the science, I love the discipline, and I’ve built Alively.com and the Home of Healthspan podcast on the idea that we can extend not just our years, but our vitality. But here’s the uncomfortable question that keeps nudging at me: What’s the point of living longer… if we don’t know why we’re here? It’s a question I return to often. Because while healthspan is about adding more high-quality years to our lives, we still have to ask: What do we want those years to mean? Adding time to the calendar is only part of the equation. The other part—the more important one, honestly—is how we fill that time. The Empty Extension We’ve become really good at prolonging life. But not so good at filling it with purpose. Think about it: we can now talk seriously about people living into their 90s and 100s with more energy and better cognition than ever before. And yet, I’ve seen—and I’m sure you have too—people who technically “live long” but spend those years disengaged, disconnected, and unsure what they’re actually doing here. That’s not what I want for myself. And I’m guessing it’s not what you want either. Healthspan Needs a North Star Here’s something I’ve learned over time: the body is the vehicle. But it still needs a destination. And that’s what purpose is. At one point, I was doing all the right things for my health—working out, eating clean, checking all the boxes. But something still felt… off. I was chasing energy, but not asking where that energy was supposed to go. It wasn’t until I started asking deeper questions—about fulfillment, alignment, and values—that things started to shift. Extending life only really matters if we know what we’re extending it for. What Is Purpose, Really? Let’s break it down. Purpose doesn’t have to be some big dramatic mission. It’s not always a career, or a legacy project, or a singular “calling.” Sometimes, it’s just a sense of direction—a reason to get up in the morning. A feeling that what we’re doing has meaning. As Viktor Frankl put it, “He who has a why to live can bear almost any how.” Purpose can show up in a million ways: in the people we love, the work we do, the causes we support, the curiosity we follow. The common thread? It gives our life shape. Texture. Anchoring. Start with Values So how do you find your purpose? You start by uncovering your values. Your values are the principles that drive your decisions, shape your relationships, and define what success looks like to you—not what someone else told you it should be. And until you’re clear on them, it’s hard to feel truly fulfilled, no matter how many years you add to your life. There are a few tools I’ve found really helpful in this space: Tony Robbins’ values exercise in Awaken the Giant Within is a great place to start. It helps you rank your current values, identify which ones you’re actually living by, and spot any misalignment. Bart Foster’s book BusinessOutside also includes a strong, accessible framework for identifying your values and using them to guide not just your career, but your life. These aren’t just feel-good activities. They’re the groundwork for a life of clarity and direction. Because once you know what matters most to you, everything else gets a little simpler. Values and Relationships: The Alignment That Matters Here’s another layer that’s easy to overlook: your values don’t just shape your purpose. They also influence the way you connect with others—and who you choose to walk through life with. If your number one value is growth , and your partner’s is stability , that’s going to create tension. You’ll want to evolve, try new things, take risks. They’ll want to ground, secure, and preserve. Both are valid. But if you’re not aware of the difference, it’s easy to feel like you’re speaking entirely different languages. You’ll feel like you’re constantly changing and learning, and they may see that as you “drifting” or becoming someone they don’t recognize. This doesn’t just show up in romantic relationships—it applies to business partners, friendships, even your team. When values align, things flow. When they don’t, even small decisions can feel like battles. That’s why doing the work to understand your own values—and being curious about the values of those closest to you—is one of the most underrated long-term wellness tools we have. Purpose Fuels Longevity (Literally) This isn’t just about philosophy—it’s biology. Study after study has shown that people with a strong sense of purpose live longer, recover faster from illness, and maintain better brain function into old age. Purpose reduces stress. It boosts immune function. It even shows up in your cardiovascular health. So yes, I care deeply about physical protocols. I love a good blood marker. But if you’re not working on why you want to live longer, then what exactly are you optimizing for? Purpose Evolves—and That’s Okay One thing I want to say, especially to those of us in midlife or later: your purpose is allowed to change. Maybe what gave you fulfillment at 30 doesn’t light you up at 50. That’s normal. That’s growth. The beautiful thing about increasing healthspan is that it gives us space to redefine what matters, again and again. Your purpose isn’t fixed—it’s alive. Let it evolve with you. Fulfillment, Not Just Time At the end of the day, longevity without purpose is just survival. Healthspan without meaning is just maintenance. But when you know what matters to you—when you’re living in alignment with your values, surrounded by people who honor those values too—everything gets richer. The years feel fuller. The energy has somewhere to go. And that’s what makes it all worth it. One Question to Sit With If you had 30 more years of great health—what would you want those years to mean? You don’t have to answer it today. Just start asking. The clarity lives in the question. Call to Action Try a values exercise this week—either the one in Awaken the Giant Within or Bart Foster’s BusinessOutside. Ask someone close to you what their top three values are, and share yours. You might be surprised what comes up. Longevity is the gift. Purpose is what we do with it. Let’s make it count.
I used to be the kind of person who took a certain pride in sticking to the plan—no matter what. If my calendar said squats on Tuesday, then squats were happening, even if my body was whispering (or screaming) otherwise. One time, that voice wasn’t whispering at all—it was practically yelling. I had just done a brutal workout with my trainer: 210 reps of deadlifts. Yes, two hundred and ten. By the end, my legs were toast. I could barely walk up stairs. But the next day, I woke up, looked at my self-imposed training schedule, and saw “squats.” So that’s what I did. The result? I injured my back. The kind of injury that doesn’t just sting for a day or two—it lingered for weeks. What started as dedication turned into something closer to stubbornness. Looking back, it wasn’t about progress. It was about proving something to myself—following the script, even when the story had clearly changed. That moment ended up being a wake-up call. Not just physically, but mentally too. The Illusion of the “Perfect” Routine There’s something comforting about a perfectly laid-out routine. It gives us structure, predictability, even a sense of control. But what I’ve learned—through trial, error, and a whole lot of humble pie—is that sometimes, control isn’t the same as wisdom. Rigid routines can feel productive, but they can also become cages. We stop listening to our bodies and start obeying the calendar. And when we do that, we’re no longer partnering with our health—we’re managing it like a to-do list. This realization didn’t come to me overnight. It started to unfold through conversations on Home of Healthspan—the podcast that’s honestly become one of my greatest teachers. “Work It Until It’s Sore, Rest It Until It’s Not” One thing I kept hearing from guests—many of whom are at the top of their game when it comes to longevity, strength, and overall wellness—was this idea of listening to the body. Not in a vague, airy way, but in a real, grounded, practical way. One guest in particular shared something that stuck with me. She said she’d “work something until it was sore, and then rest it until it wasn’t anymore.” Simple, right? But for someone like me—someone who used to follow programs to the letter—it felt radical. She wasn't chasing soreness for its own sake. And she certainly wasn't stacking hard days on top of hard days just to feel like she was making progress. Instead, she was paying attention. Letting the body lead, and letting the ego take a step back. That idea—of responding, rather than pushing through—challenged so much of what I used to believe about consistency. Flexibility Is a Strength, Not a Compromise There’s a myth in the health and wellness world that discipline looks like doing the same thing, the same way, every single day. But the more I talk to people with truly extended healthspans—people who are not just fit, but thriving—the more I realize that adaptability is the real superpower. They have frameworks, sure. But they don’t treat them like contracts carved in stone. They adjust based on sleep, stress, inflammation, intuition. They know that skipping a workout isn’t weakness if it’s done in service of longevity. That a “missed” day might actually be a win. They’re not just consistent with effort. They’re consistent with attention. That’s the shift I’ve been making, slowly but surely. What Listening Looks Like Now Nowadays, I move with more permission. I’ve started asking myself questions like: Am I sore or am I injured? Am I pushing through resistance or ignoring a warning? Is this workout serving me, or am I serving the workout? Some days, I still lift heavy or get after it. But if I wake up and feel off—like, deep fatigue or the kind of soreness that feels more destructive than productive—I’ll pivot. Maybe I’ll stretch. Walk. Meditate. Or just rest, fully. The best part? I’ve noticed fewer injuries. More consistency (ironically). More joy in movement. And a better relationship with myself—one built on trust, not punishment. Rethinking Progress It turns out, progress doesn’t always look like sweat and soreness. Sometimes, it looks like sleeping in. Sometimes, it looks like swapping squats for a walk. Sometimes, it looks like silence—learning to hear the quiet voice in your body before it starts shouting through injury. And honestly? That kind of progress feels deeper. It’s not just about getting stronger. It’s about getting wiser. Let’s Drop the Myth So here’s what I’ve come to believe: there’s no such thing as a perfect routine. There’s only the one that serves you today. And it might not look like yesterday’s. That’s not failure—that’s intelligence. Rigidity can be seductive, but it’s often short-sighted. Flexibility, on the other hand, requires trust. It asks us to check in, stay honest, and adjust without shame. And when we do that? We give ourselves the gift of longevity—not just in our health, but in our relationship to it. What’s Your Body Saying Today? If you’ve been sticking to a routine just because it’s “what you’re supposed to do,” maybe today’s the day to check in. Not with the calendar—but with your body. What’s it asking for? And more importantly—are you willing to listen?
I get this question all the time: “What exactly is healthspan ?” And honestly, I love it—because it means people are starting to think beyond just living longer. They're starting to ask how we can live better. Usually, when I bring up healthspan, people assume I’m just talking about longevity—like I’m chasing some futuristic, age-defying hack to live to 120. But here’s the truth: I’m not interested in just adding years to my life. I want to add life to my years. John F. Kennedy said it perfectly: “It is not enough for a great nation merely to have added new years to life—our objective must also be to add new life to those years.” That quote captures the essence of what this whole healthspan conversation is about. It's not just about how long we live. It’s about how well we live—for as long as we’re here. So What Is Healthspan, Exactly? Let’s break this down for a second: Lifespan is how many years you live. Longevity is usually about increasing that number. Healthspan is the number of years you stay healthy—physically, mentally, emotionally. It’s the part of your life when you can move independently, think clearly, connect deeply, and live fully. One of my favorite reminders comes from Seneca, who said: “Life is like a play: it's not the length, but the excellence of the acting that matters.” That’s it. Healthspan is about the excellence of the acting—the quality of the performance while you’re on the stage. You could have a short life that’s rich, full, vibrant—or a long one where the curtain drags on and on, but the joy and vitality are long gone. The goal isn’t just to make the play longer. It’s to make every scene count. Chasing “Aging Less” Isn’t the Answer We live in a culture obsessed with anti-aging. There’s always some new product promising to reverse the clock, erase wrinkles, or boost longevity with a single supplement. And while some of those tools can be helpful, they often miss the point. The goal isn’t to stop aging—it’s to age well. Because what good is living to 100 if the last 25 years are spent in pain, immobility, or cognitive decline? I’d take 85 years of strength, vitality, and joy over a longer life marked by suffering and limitation any day. We need to stop equating aging with decline. Aging is inevitable. Decline is not. Healthspan Is the Goal On the Home of Healthspan podcast, I’ve had the chance to speak with brilliant minds across health, science, fitness, and longevity. And time and again, I hear the same theme: it’s not about living forever. It’s about living well, for as long as possible. That looks different for everyone, but a few key elements always show up: Strong, functional muscles and bones Cognitive sharpness and memory retention Emotional resilience and connection The ability to do the things you love—on your terms These are the markers of healthspan. They’re what allow you to participate in your own life, not just observe it passively. A Shift in Mindset I’ll be honest—I didn’t always think this way. For a long time, I thought optimizing my routine meant pushing harder, doing more, checking every box in the name of performance. I wanted to “slow aging,” and I figured the best way was to out-discipline it. But over time, and especially through these conversations on the podcast, I started to see things differently. Longevity without vitality isn’t the win I thought it was. What I really want is to feel strong, mobile, present, and clear-headed for as many years as possible. I want to be the kind of person who’s still hiking, laughing, and learning at 80—not just surviving. That’s the real measure of success. Supporting Healthspan in Real Life This shift in mindset has changed the way I live day-to-day. I don’t train just to hit numbers anymore—I train to support my future self. I don’t eat based on strict rules—I eat for energy, clarity, and resilience. I prioritize sleep and recovery as much as workouts. I try to protect time with people I care about. I find purpose in movement, creativity, and curiosity. Healthspan is about building a life that supports who you want to be in ten, twenty, forty years—not just who you want to see in the mirror tomorrow. Some of my favorite guests have shown me what this can look like. People who aren’t trying to age less, but who are aging with incredible presence and purpose. They don’t ignore the passage of time—they meet it with intention. Vibrancy Over Vanity It’s easy to get caught up in aesthetics, especially in a world that constantly glorifies youth. But here’s what I’ve come to believe: youth isn’t the goal—vibrancy is. And vibrancy is ageless. So the next time you hear the word “healthspan,” I hope you’ll think about it like this: it’s not about denying time. It’s about showing up for it. It’s about moving through the years with strength and grace, with purpose and joy. It’s about not just adding time to your life—but adding life to your time. Let’s Rethink the Goal Are you chasing youth, or are you building resilience? Are you looking for quick fixes, or are you investing in long-term vitality? Aging well doesn’t require perfection. It requires presence. And the willingness to build habits today that your future self will thank you for—over and over again. What About You? If you had to choose one area to support your healthspan today—what would it be? More movement? Better sleep? Less stress? Deeper relationships? Whatever it is, I encourage you to start there. Not for the sake of longevity. But for the sake of living fully—for as long as you possibly can. Because adding life to your years? That’s a goal worth chasing.
Failure. Setbacks. Challenges. We tend to see them as obstacles, but what if they’re actually the very things that make us stronger? What if every time we hit a wall, stumble, or fall flat on our face, we aren’t being knocked back to square one—but instead, being rebuilt stronger than before? There’s a fascinating phenomenon in human biology: when a bone breaks, the area where the fracture occurred actually becomes denser and stronger during the healing process. The body doesn’t just restore it to its previous state—it reinforces it, making it more resilient to future stress. The same is true of our minds. Each time we overcome a setback, we gather proof that we can handle difficulty. And the more proof we collect, the more confidence we gain in our own resilience. It’s a cycle: struggle, adapt, strengthen, repeat. The hard times we endure don’t just return us to where we started—they prepare us for what’s next. And here’s the kicker: science backs this up. Studies show that the way we perceive struggle and stress has a direct impact on our ability to handle them. If we see setbacks as damaging, we suffer more. But if we recognize them as a catalyst for growth, we actually become stronger. So, let’s reframe failure. Let’s see it for what it really is—not an end, but a necessary and valuable part of success. Survival as Proof of Resilience If you’re reading this, you’ve already survived 100% of your worst days. Think about that. Every challenge you’ve faced, no matter how painful or overwhelming, you have made it through. You might not have emerged unscathed, and things might not have gone exactly as planned, but you’re here. And that’s proof of your resilience. The problem is, we tend to forget this. When another failure hits, we often panic, convinced that this one is different, this one is the one that’s too big to recover from. But that’s never been true before—so why would it be true now? Instead of seeing setbacks as a return to square one, we should recognize them as evidence that we are capable of navigating hardship. Like a broken bone healing stronger, every challenge we overcome reinforces our ability to handle whatever comes next. The Power of Perception: How Mindset Influences Stress There’s a well-known study in psychology by Dr. Alia Crum at Stanford University that illustrates just how powerful our mindset is when it comes to stress. In her research, participants were split into two groups: One group was told about the harmful effects of stress—how it can lead to poor health, burnout, and failure. The other group was given a different message: that stress can actually be beneficial. They were told that it sharpens focus, enhances problem-solving skills, and strengthens resilience. The results? Those who believed stress was harmful felt worse and performed worse. But the people who were told stress had benefits? They actually handled pressure better, performed at a higher level, and showed more favorable physiological responses—like healthier cortisol levels. This proves something crucial: it’s not just stress or failure that affects us—it’s how we think about it. Shakespeare put it best in Hamlet: “There is nothing either good or bad, but thinking makes it so.” If we label setbacks as devastating, they will devastate us. But if we see them as opportunities, as stepping stones to growth, then that’s exactly what they become. Failure as Feedback: Learning from Setbacks Failure isn’t the opposite of success—it’s part of it. Every misstep contains valuable information that, if used wisely, can help us improve. Companies like SpaceX and Dyson have built entire cultures around failure. SpaceX’s early rocket launches exploded repeatedly, but each failure provided critical data that led to success. Dyson spent 15 years and 5,126 failed prototypes before inventing the world’s first bagless vacuum cleaner. The most successful people in history have failed, often spectacularly. Michael Jordan was cut from his high school basketball team. J.K. Rowling was rejected by 12 publishers before Harry Potter was accepted. Oprah Winfrey was once told she wasn’t fit for television. The difference between them and those who give up? They saw failure as a teacher, not a verdict. Practical Strategies to Leverage Failure Knowing that failure can make us stronger is one thing—actually using that knowledge is another. Here’s how you can turn setbacks into a strategic advantage: 1. Reframe Your Narrative Instead of saying, “I failed,” say, “I learned something valuable.” Instead of, “I’m bad at this,” say, “I’m getting better.” The language we use matters. 2. Keep a ‘Resilience Journal’ Every time you face a setback, write down: What happened How you felt What you learned How you moved forward Over time, this journal becomes tangible proof of your ability to handle tough situations. 3. Conduct Post-Failure Analyses After every failure, ask yourself three things: What went wrong? What did I do right? What will I do differently next time? By doing this, you extract lessons instead of just enduring disappointment. 4. Seek Controlled Challenges Deliberately put yourself in situations that test you: Try a new skill that’s outside your comfort zone. Take on a responsibility that feels slightly beyond your current ability. Push yourself in a way that forces growth. Just like a muscle that strengthens with use, resilience grows through challenge. Building Strength Through Adversity Each time we endure something difficult, we gain more proof that we can handle hard things. The more evidence we collect, the stronger our belief in ourselves becomes. Failure isn’t just something to overcome—it’s something to use. It sharpens our abilities, deepens our understanding, and makes us better prepared for whatever comes next. Think back to the toughest moments of your life. Did they break you, or did they shape you? Did they ruin you, or did they force you to grow? You are not the person who failed—you are the person who got back up. And that? That makes you unstoppable.
